Returning to the theme of receipt printers, today's post topic is Coupon Marketing. This is something that has been around for a while, but does not seem to be very popular in the UK. Why is this? Surely the technology is not too difficult or expensive to implement - not according to Star anyway.
Star’s revolutionary new printer has taken customer motivation to new heights with this free-of-charge value-added software, which will work alongside your current system. The new Coupon Marketing from Star will enable the automatic printing of coupons based on the retailer's pre-decided products or purchase values relevant to that transaction.
Seasonal fluctuations, overstock situations can all be addressed by the retailer determining certain “trigger action” key words. The simple wizard-driven software available with the TSP100 series will “word-search” all receipts to ascertain the automatic output of relevant coupons or graphics. If you would like to know more about these printers go to www.futureprnt.com.
Is Coupon Marketing practical in the UK market? Your comments please......
1 comment:
Would be interested in looking at this.
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